Promotion through web directories is crucial for anyone who wants to obtain maximum exposure for their website. Web directories are often confused with search engines by novice webmasters, but they actually offer a totally different service that requires an independent promotional approach. A web directory provides end-users with an ordered list of websites which are categorised according to a number of defined criteria, in contrast to search engines and their keyword based approach.

Original content? Check. Keywords? Check. Links? That's a check too. You've done everything you can think of to increase traffic to your website, but there may be one option that you overlooked: adding an extra domain name to your site. Taking advantage of this simple trick can increase the number of visitors to your site, sometimes dramatically.

Most people use the name of their business when they register a domain name for their site. This looks more professional than some random words

In most businesses, managing expenses is the most critical challenge to turning a profit. If your income is based on a web presence, then you know your business model is no different. Unlike most companies, when it comes to profit-based web sites, there are rarely any raw materials involved. Still, the cost of doing web-based business is very real. And, the one thing that can potentially chip away most at your profit margin is web hosting.

Choosing web hosting for your web site can seem

The Ranking Struggle

It's almost impossible to surf the Internet without using search engines, the programs that allow users to search for websites using keywords or phrases. Website owners who are interested in making their site public and increasing their traffic submit their sites to search engines. The biggest issue that website owners have with this method is that the majority of users searching with engines only look at the first page of results and no farther. Increasing their ranking

If you're thinking about registering more than one domain name, you've got the right idea. Registering and using multiple domains names is great for building your business and can help you create a dynamic online identity.

When you register multiple domain names, you can:

• Keep your competition from registering a domain name that draws customers to them instead of you.
• Promote the different products and services you offer.
• Drive more traffic to your Web site.
• Enjoy more opportunities to